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IOL: “Radio stations must promote local artist during the Covid-19 pandemic”

“The landscape has changed irrevocably, and SA radio needs to decrease the amount of imported music it plays – that royalty income leaves our shores and is not productive for the local economy.”

“By profiling and keeping arts front-and-centre, when the epidemic ends the arts stands a chance to be heard as we all clamour for the rand and an audience.”

May we table some points?
1) If eight or ten songs are being played each hour, surely you can push up the SA continent to four or five songs in that hour?
2) Profile artists, at a set time each day, say from 20H00 – 21H00 each day.”

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Martin Myers

Music Supervisor / Artist and Talent Manager / Publicist / Music Exchange Founder / Owner Triple M Entertainment

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